Hector AI

About Hector AI

Hector is a next-generation Amazon AdTech platform built to drive profitable growth for brands and agencies. By unifying self-serve DSP, AMC insights and audiences, real-time reporting, and intelligent automation, Hector transforms fragmented ad efforts into a single scalable growth engine that maximizes profitability and clarity for advertisers.

Core Services & Features

Campaign Management

Hector empowers advertisers with bulk auto-campaign creation, allowing you to launch hundreds of campaigns within minutes. Select ASINs based on real metrics like ACOS, revenue, and RPC with presets or custom selections. Set up structured campaigns with smart budgets, bid testing, and negative targeting controls while customizing campaign names and using proven templates.

AMC Insights & Audiences

Leverage the power of Amazon Marketing Cloud to gain deep, data-driven insights into consumer behavior, purchase patterns, and campaign performance. Create custom and lookalike audiences to enhance targeting and maximize conversions, optimize ad spend, improve ROAS, and increase sales by reaching the right audience at the right time.

Advanced Reporting & Analytics

Hector provides comprehensive reporting across multiple dimensions including targeting reports, keyword reports, search term reports, ASIN reports, placement reports, seller sales reports, vendor central reports, and Amazon Marketing Stream reports. Features include category and sub-category level reporting, hourly performance tracking, search query analysis, and rapid retail analytics with near real-time data (minus 90 minutes).

Automation & Optimization

Rule-based automation allows you to set specific conditions such as increasing budgets when ROAS and revenue hit target numbers. Streamline majority of ad processes including bid and budget adjustments, ad placement adjustments, keyword/ASIN harvesting, and keyword/ASIN negation. Granular dayparting enables precise control over when ads run by analyzing peak engagement hours and conversion windows.

Unified Dashboard & Intelligence

All Amazon reports and data points are seamlessly combined into an easy-to-use interface with real-time insights, automated performance tracking, and deep analytics. The intelligent search bar delivers instant answers from all data points within seconds. Additional capabilities include text categorization, keyword blacklisting, state-wise sales tracking, and dynamic cross-linked filters.

Key Differentiators

• Data accuracy with variation less than 1%

• Unlimited data storage

• Pay-as-you-go Amazon DSP access within 48 hours with no upfront fees

• 24/7 support via email, live chat, and frequent webinars

• Hector GPT and real-time API integration for ads and retail data

Who We Serve

Hector serves emerging brands, well-established businesses, and agencies looking to enhance their Amazon advertising campaigns, streamline ad operations, and boost product visibility. Whether you need to lower wasted ad spend or scale profitably, Hector provides the tools and analytics needed to succeed in competitive Amazon marketplaces.